Events Council Blog

CMP: Committed to Elevating Excellence in 2018

Dec 29, 2017

When it comes to event professionals, experience and expertise can typically be defined by three letters: C-M-P.

Today, more than 11,000 meeting professionals in more than 50 countries worldwide hold the CMP designation. With it comes enhanced knowledge and performance and promotion of the status and credibility of the meeting profession. In all, the designation is advancing uniform standards of practice.

Yet despite all these advantages, more event professionals today struggle to communicate the value of the CMP designation with colleagues in the industry. In fact, according to a recent survey of event professionals, this is among the biggest challenges they face in their career.

This survey, conducted by the Events Industry Council following the recent Conclave 2017, gathered insights on a range of different topics. These topics ranged from overall experiences at the event to the tools used to stay up-to-date as a professional.

For many respondents, the challenge with communicating the value of CMP aligns with an overall struggle with gaining credibility at the C-suite within their own organizations.

In fact, one respondent cited a challenge with “management accepting my experience and expertise in managing meetings. They do not consider CMP a professional credential.” While another stated simply, “People don’t actually know what CMP is.”

The fact of the matter is the CMP credential is meant to be viewed as a badge of excellence. And for those who have earned this designation, the conversation with colleagues must center on the qualifications for certification, which are based on professional experience, education, and a rigorous exam.

In whole, earning the CMP designation helps elevate the status of professionals in this industry. It could even go a long way towards bringing the generational gap amongst colleagues. As cited by one respondent, “I feel that as a millennial, it’s harder to gain respect of industry colleagues who have been in the field for a long time. I have many new ideas and an excitement to learn, but there is often a stigma of, ‘we have always done it this way.’”

In 2017, the CMP designation made excellent strides with the Events Industry Council and the CMP designation rebranding efforts. As we head into 2018, the Events Industry Council has plans to elevate the value of the designation even further. These plans include increasing promotion of the CMP and exploring the creation of new tools for CMPs to use with their employers.

And knowing that the CMP designation means different things at different stages of your career, the tools for helping elevate the message will be tailored to help in all phases. Look to more information in the coming year on important thought leadership on how to best leverage your CMP.

As the designation that defines professionalism in the events industry, CMP should no longer be looked at as a challenge to those who have earned it—but rather as a springboard to reach the next level in your career.